Jameson x Dickies

Project for Jameson Whiskey, Pernod Ricard USA - Full Photo/Video/Post Production by Sleeper Digital

Jameson, the world’s most iconic Irish Whiskey, alongside iconic workwear brand, Dickies, announce the launch of ‘Crafted Together’ – a new, workwear inspired collaboration consisting of apparel, accessories, and a limited-edition Jameson x Dickies bottle. To kick-off the collab, 160/90 was tasked to open up an exclusive pop-up retail shop and speakeasy in New York City, revealing a new 10-piece workwear collection, a nod to the history of Jameson brand, and the ideal uniform for the modern craft community today.